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Reading Time: 6 minutesThe 2025 REI Anniversary Sale dates this year are not yet officially announced, but we estimate that the sale will run between May 16 through May 26th based on trends from previous years. It tends to run for 11 days and always end on Memorial Day. Described by REI as its “Biggest Sale of the Year” this is the best time to get all the equipment, clothes, and outdoor gear for 2025 and for years to come.
We’ll be sure to update this page once official info is released and we can see which deals will be available. Until then, check out the REI deals our community has found so far leading up to the event.
Best REI Deals You Can Shop Now
Typically, the REI Anniversary Sale best deals include must-haves for your camping, hiking, and backpacking needs and this year’s annual sale does not disappoint in these and more categories. Last year, we saw deals that included 50% off REI Co-op men and women clothing items, 20% off Yakima and Thule roof accessories and up to 25% off on select bike tires and accessories. Below are some of the deals and finds of REI’s big anniversary sale, based on the early online catalog release.
2024 REI Anniversary Sale Overview and How To Get $30 Off
We strongly recommend grabbing a like-free REI membership before the sale. Now until May 16, add $50 worth of REI products and the $30 REI lifetime membership card to your shopping cart. You will then receive a $30 bonus card to spend at REI and enjoy the perks of REI membership, such as coupons and annual dividends. You can still get the $30 bonus after May 16, but it might take 24 hours before you receive it via email. So plan accordingly. I signed up and placed an order the second day of the sale, adding the REI membership, and got the $30 bonus card the following day. Then I used it for another order later in the week.
REI Co-op Members can get 20% off one full-priced item during REI’s Anniversary Sale at checkout using the coupon code ANNIV24. Some exclusions do apply. Non-members can still shop the discounted prices of the REI Anniversary Sale, but they will not have the option for an additional 20% off coupon.
REI Memorial Day Sales and Best Deals
The REI Memorial Day Sale is actually the REI Anniversary Sale, which usually takes place leading up to the Memorial Day holiday and starts May 17 this year. Traditionally, the Anniversary Sale ends the day of Memorial Day.
REI also has three other annual sale events, including the following:
- September — The Labor Day Sale: occurs leading up to Labor Day.
- November — The Gear Up Get Out Sale: REI winter sale is typically right before Thanksgiving.
- March — Member Moment Sale: a sale for members only in March.
2024 REI Anniversary Sale Catalog
The 2024 REI Anniversary Sale Catalog is now available and you can scan the entire catalog here. Typically, REI will mail out their REI Anniversary Sale catalog a week before the sale event, so look out for yours or view it online.
About the REI Memorial Day and Anniversary Sale
Historically, the REI Anniversary Sale best deals we have seen revolve around REI Co-op brand gear and clothing, as well as REI-brand tents and outdoor gear. Shoppers can also expect decent price breaks on name-brand outdoor gear and wear too, such as Patagonia and The North Face jackets.
Best 2024 REI Anniversary Sale Deals
If you are in the market for a roof box, the annual REI sales are a good time to invest in one. When it comes to Thule and Yakima, good sales are few and far between, and finding one used in great condition is also rare.
Past sales have seen 20% off Yakima and Thule car racks, roof boxes, and rack accessories this year making items such as the highly-rated Thule Motion XT L Roof Box under $600. We invested in a similar Thule roof box two years ago, and even though it sits in our garage a lot of the time, the handful of trips we have taken as a family of five have made our Thule worth its weight in gold.
Here are just a few of the deals you can score at the current 2024 REI Anniversary Sale:
- 30% off All REI Co-op Brand Gear, Clothing, & Footwear
- 40% off All The North Face Tents & Footprints
- 20% off All Thule & Yakima Car Racks, Roof Boxes, & Rack Accessories
- 25% off All ENO Hammocks, Stands and Accessories
- 25% off All NEMO Sleeping Bags, Sleeping Pads and Pillows
- 30% off All Gregory Miko & Maya Packs
- 25% off All Solomon Speedcross 6 Trail-Running Shoes
2024 REI Coupons and Deal Tips
Last year, REI Co-op members received 20% off one full-price item in-store or online and an extra 20% off one REI Outlet item online during the anniversary sale. Remember you can grab a like-free membership now until May 16th.
Unfortunately, these additional coupon savings cannot typically be applied to the featured REI deals happening during the Anniversary Sale week. Furthermore, anything purchased during the sale will not count towards your REI member annual dividend.
However, with the big REI Anniversary Sale, you can expect other retailers to drop their prices or price match. Traditionally, Slickdealers have been able to find similar, if not better, deals elsewhere. In 2019, Slickdealer Icyj said, “Most other outdoor retailers will match the 20%” and recommends picking “the one without tax and with highest $$$ back for yourself. BackCountry, Moosejaw, etc.”
Slickdealer dsbender confirmed this, adding “I just price matched a product at Backcountry.com and told them about the upcoming 20% coupon at REI. They agreed to the 20% off – no tax – free shipping.” Additionally, Silvery79 added, “Amazon tends to drop their prices to match what the REI price will be after the coupon.”
If you are already an REI member, you can use these two hacks to save even more at the REI anniversary sale:
- Trade-in your old gear and clothes for REI gift cards. Use REI’s equipment search to see how much your unneeded gems will earn you.
- Sign up for a REI Mastercard, which has a $100 REI gift card sign-up bonus and offers 5% back on REI purchases.
2024 REI Anniversary Sale Exclusions
Most of the best sales and REI coupons come with exclusions, and REI’s Anniversary Sale discounts are no exception. Historically, REI has excluded the following from its Anniversary Sales:
- Sale (prices ending in $._9) or clearance items (prices ending in $.83 or $.93) are typically not included in the offers.
- Discounts are usually not valid on select items, including bicycles, strollers, hard-shell boats, paddleboards, any item with GPS technology, action cameras and accessories, activity trackers, personal locator beacons, avalanche transceiver and airbag products, skis, ski boots or ski bindings; snowboards, snowboard boots or snowboard bindings.
- REI Adventures or REI Classes, Outings and Events are also typically excluded.
- Discounts generally cannot be used on prior purchases, used gear, special orders, package discounts, REI gift cards, memberships, shop services or rentals, passes and tickets.
What to Expect from the REI 2024 Anniversary Sale and FAQ
You can expect online and in-store discounts to help you snag much-needed outdoor gear for a fun summer.
Based on the sale’s history, the sale runs 10 days, specifically Friday through the Monday that lands on Memorial Day. For 2024, the dates are May 17 through May 27.
The REI anniversary sale includes a wide variety of outdoor gear and apparel. Some of the items that are typically on sale include tents, sleeping bags, backpacks, hiking boots, camping stoves, and outdoor clothing.
The coupon for the 2024 REI Memorial Day Anniversary Sale is ANNIV24. Use it during checkout to get 20% off one full-priced item.
Yes, you can use your REI dividend on the anniversary sale. Your dividend will be applied to your purchase at checkout.
The REI Anniversary Sale is one of REI’s annual sale events for both members and non-members alike. REI members can expect better or additional coupons to use during the sale.
Yes, especially if you can purchase the membership for $30 and get a bonus $30 back like right now. Even without a special, the $30 lifetime REI Membership comes with many perks, including frequent coupons and annual dividends on everything you spend.
Keep up with all of the best REI deals, as well as discounts on all your favorite products by setting a custom Deal Alert. We’ll notify you the moment a new deal hits our forums.
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Johan Mengesha
Johan Mengesha is the Editorial Director at Slickdeals in Los Angeles, Calif. Mengesha has written for print and online media outlets since 2003 and has a journalism degree from Cal State Northridge. Published work has appeared in the "Los Angeles Daily News," the "Daily Sundial" and eHow.com.
